Categorical Data Analysis
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Overview
Subject area
STA
Catalog Number
3253
Course Title
Categorical Data Analysis
Department(s)
Description
The application of categorical and data methods to business research. The course covers measurement scales; contingency tables (two-way and multi-way), including the log-linear model; logistic regression; and categorical time series analysis. Each student will do a project involving the application of several multi-attribute methods to market research. Multi-attribute computer packages will be used to analyze the results of these projects, and oral presentations will be made to the class.
Typically Offered
Fall, Spring, Summer
Academic Career
Undergraduate
Liberal Arts
No
Credits
Minimum Units
3
Maximum Units
3
Academic Progress Units
3
Repeat For Credit
No
Components
Name
Lecture
Hours
4
Requisites
025047